EUREKONOMICS™–How to Thrive in the 21st Century

“The significant problems we have cannot be solved at the same level of thinking with which we created them.” Albert Einstein

Over the next several weeks–perhaps months–i will restate some of the basic economic principles and describe some of the financial practices that are fundamental to EUREKONOMICS™.  Nothing is more fundamental than understanding the Four Pillars upon which EUREKONOMICS™ rests.

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The 50 page leather bound financial plan that you receive from the high profile financial advisory firm with a billion dollar advertising budget is the manifestation of an advisor’s  fantasy. The moment you receive it, it’s outdated. It represents a figment of the imagination of some Behemoth whose only aim is to move your money into its accounts.  It doesn’t reflect your life’s day to day realities.

It’s devoid of wisdom.

Think about it.  When your family discovers an opportunity or faces a crisis, when you need money quickly and without having to pay penalties or make application, do you dash off to the bookshelf and pull out your neatly bound financial plan ?

Ask yourself how you’d feel if, instead of fantasies in a binder…

• You were free from debt-to-others and in control of the equity in your home
• You had an income you didn’t have to work for but you couldn’t outlive that wasn’t burdened by tax liability to the IRS
• You had easy access to ready money to take care of yourself and your family when some planned or unplanned life event required it – job loss, college for the kids, financial opportunity, illness or disability, a long awaited second honeymoon, long term nursing home expense
• You had a secure legacy of your wisdom and your wealth that you could pay forward – on your terms – to those you care about

These are the Four Pillars that are the framework of all stable personal economies.  They rest on a foundation of money that you – and you alone – control.

Lay this foundation and erect this framework. Guarantee yourself peace of mind about money… and about life.

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