The Four Pillars

The question arises: Where can you deposit your money and be guaranteed that: it will grow every year, will convert to a secure income in the future, will allow ready access without hassles, applications, or proving your worth, assure your family that they will be OK no matter what happens to the greater economy? Read the rest of this entry »

Our money and financial management goals remain the same as they’ve been for many years, so we renew them and reinforce them on a regular basis. I repeat them here because we spent part of a recent holiday weekend reviewing and renewing them.

We Resolve

We resolve to strengthen the foundation of our financial management plan and of the Four Pillars that support our – and every – successful personal economy.

  1. We resolve to continue to eliminate all debt-to-others from our personal economy. That means getting rid of our last debt-to-others, the mortgage. We may not get it done this year but we’ll make progress.
  2. We resolve to continue to convert assets into income that we do not have to  work for and we cannot outlive.  Every year we add substantial amounts of money to our private pension funded by participating whole life insurance polices, which are not controlled by any company and is not “tax qualified.”
  3. We resolve to add more money to our whole life insurance “banks”so that any unplanned money needs – a new car, a new roof, medical expense, etc. – can be met without invading our income or our income producing assets. We hope to increase the available money in these “banks” by at least 20% each year.
  4. We resolve to continue building a legacy of both money and wisdom to pass on to our children, their children and their children’s children by creating whole life insurance “banks” for each of them as we are able and by teaching them how EUREKONOMICS™ serves them today and into the future.

Aggressive But Realistic Goals

These may seem to be  aggressive goals. They are. They are not, however, unrealistic or punitive. We will not give up any lifestyle gains we made in prior years and we expect to continue to improve our lifestyle. Every American can benefit from EUREKONOMICS™. Get the whole story here

By Jeffrey Reeves MA, EUREKONOMIST™

“Mrs. Robinson, you’re trying to seduce me. Aren’t you?” The Graduate, 1967

Major consumer product retailers (one in particular), make-up and perfume makers, and every other advertiser to one extent or another, employs skinny models to sell their products. I was watching one of those ads on TV yesterday evening and it dawned on me that most advertising for financial services and products employ skinny money to seduce you into buying what they have to sell.

I’ve made the point before that whenever you buy something that’s called an investment – stocks, bonds, mutual funds, real estate, annuities, gold, Euros – the company that sells it to you keeps some of your money to cover their costs and pay their sales force. Nothing wrong with that unless you allow yourself to be seduced into thinking that what you buy can make you rich.

Wealth is the result of saved money. Investements are skinny money; they offer no guarantees, can disappear in a flash (Enron, MCI, 1929, 2001,etc.), are not under your control and, if investments are all you have when it’s money you need, your losses could easily lead to starvation.

America has been led – or misled – to believe that investing from income is wise and proper. American”s are encouraged by mindless pundits that call themselves financial gurus to invest lots of money into their 401(k)s. IRAs or equivalents. These unwise advisors don’t tell them that the money they are stashing is nothing more than a loan from the IRS that will be collected when they retire.

Several popular – not necessarily bright – TV and radio talking heads tell Americans to be sure to have an emergency fund of 3 to 6 months expenses. They don’t tell them that many – if not most – who experience one of life’s surprisingly unsurprising surprises like job loss, disability, medical emergencies, family crises and so on, need enough ready cash to support themselves for 3 to 5 years.

Skinny money like skinny models may be seductive to some, but for me and my clients it’s foolish and downright scary to face the future with debt, unsesured income, limited liquidity and no assured legacy. It’s a heck of a lot better to face the future with the confidence that comes with control of the money in your life than to look back with regret because you relied on information from TV pundits and the advertising of the Behemoths to build your personal economy.

Remember, like Mrs. Robinson, they are trying to seduce you. Avoid the seduction and the pain that it leads to and build a solid foundation and framework for your personal economy BEFORE embarking on an investment program. Discover how –> www.TheMoneyForLifeBook.com

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“You talking to me?” Taxi Driver, 1976

Yes. Even if you haven’t a penny in the bank, I’m talking to you.

Pat was divorced early in life. He never fully recovered from the trauma and never remarried. Over the next 24 years, however, he became quite a successful salesman for an industrial supply company. He took what he considered to be good advice and maxed out his 401(k), contributed to an IRA when possible and bought into the companies stock purchase plan; he amassed quite a corral of assets. Pat chose not to create a “bank” of money aside from that.

Then reality struck.

Pat had remained close to his children over the years. In 1999 his oldest daughter suffered a stroke. His former wife and his other children had moved out of state. The care of his daughter fell on his shoulders. Since Pat was earning a significant income the financial pressure was bearable.

Then reality struck again.

Shortly after that in late 2000 the company he worked for was acquired by a major competitor and Pat was terminated. His company stock was automatically cashed in as a part of the buyout so Pat incurred a large tax liability and reduction in value as a result. He rolled his 401(k) into his IRA account on the advice of his broker. Also on the advice of his broker, he invested his “retirement” accounts in what was considered safe but still fairly aggressive mutual funds. (Hindsight tells you where this is headed, but it sounded like a good idea at the time.)

And, again!

By the summer of 2001, at the young age of 55, Pat had given up on finding work. His daughter’s care and his own monthly expenses had drained the money he received from the stock sale. Pat decided to start his own business. He no longer had a no-compete limitation and he still had his old customer relationships so he cashed in some of his IRA investments, paid penalties and taxes, bought some inventory and went to work.

And again on 9/11…

Pat’s infant business took an immediate hit as devastating to him as the hit to the Twin Towers was to the rest of us. Not only that, but the value of his investments fell over 62%. Pat was suddenly struggling to make ends meet, care for his daughter and salvage a business he had started on a shoestring.

Your Personal Economy

Pat’s story is not yet ended but it has served its purpose for this post. Pat’s American DNA motivated him to “save.” His advisors – and most of the pundits, publicists and prognosticators who rely on the Behemoths for their information and advice – led him down a path that led him and millions of other Americans into a dungeon of debt.

In Pat’s case the debt was mostly to his company and to the government. His stock had strings attached so he really didn’t entirely own it and the price he received was not based on value but on the whim and greed of his employer. His “savings” in tax qualified plans were really nothing more than loans from the government at an unspecified interest rate to be repaid later disguised as a current deduction and a future liability.

Every successful personal economy has four clearly defined characteristics and achievable goals:

  1. Freedom from debt to others – including debt to the government disguised as a future tax liability
  2. Income you don’t have to work for but you won’t outlive that is protected from inflationary pressures
  3. Ready cash to deal with the surprisingly unsurprising surprises that we all experience
  4. A legacy of wisdom and wealth to pay forward to those we care about

Does your personal economy measure up? It can –> www.TheMoneyForLifeBook.com

 

“Today, I consider myself the luckiest man on the face of the earth.” The Pride of the Yankees, 1942

The final proof of Money for Life,,,in good times and bad was sent to the printer today. Now the work of getting this amazing document that recalls the teachings of the world’s wisest financial minds from millennia past into the hands, minds and hearts of Americans begins in earnest
Thanks to all who read this blog for your support and encouragement.

I am exhausted today from the emotional and intellectual effort of proofing so I am ending this blog post early.

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Money for Life…in good times and bad – How to Thrive in the 21st Century will be released on May 1st, 2008. Everyone who buys the e-book version before May 1st will also receive an autographed copy of the paperback when it is release. No special codes are needed. Don’t be an April fool; make the purchase before April 30th. Shipping and handling charges will still apply. –> www.TheMoneyForLifeBook.com

Albert Einstein said, “The significant problems we have cannot be solved at the same level of thinking with which we created them.”

The 50 page leather bound financial plan that you receive from the well known company with the large advertising budget is at best a snapshot of a fantasy; it represents the “level of thinking” that has America in debt up to its eyeballs with a negative savings rate for the past three years. It is out of date when you receive it and out of touch with the reality of your life’s daily challenges.

The typical financial plan wants for wisdom.

Think about it. Do you rush to the bookshelf to pull out your neatly bound financial plan when your family faces a crisis and you need money?

Ask yourself how you’d feel if, instead of unfounded fantasies in a fancy leather binder…

  1. You were free from debt-to-others; no mortgage, no car payments, no credit card bills or store charge card balances, no home improvement balances at the home improvement center…no debt of any kind
  2. You had an income you didn’t have to work for, you couldn’t outlive, was protected from inflationary pressures, and wasn’t decimated by interest payments and taxes every month
  3. You had ready money to take care of yourself and your family when some planned or unplanned life event required it – job loss, college for the kids, illness or disability, a long awaited second honeymoon, long term nursing home expense
  4. You had a secure tax free legacy of your wisdom and your wealth that you could pay forward on your terms to those you care about.

These are the Four Pillars that are the framework of all stable financial structures because they rest on a foundation of money that you – and you alone – control.

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SPECIAL OFFER! –> The paperback version of  Money for Life…in good times and bad – How to Thrive in the 21st Century will be released on May 1st, 2008. Everyone who buys the e-book version before May 1st will also receive an autographed copy of the paperback when it is release. No special codes are needed. Don’t be an April fool; make the purchase before April 30th. Shipping and handling charges will still apply. –> www.TheMoneyForLifeBook.com

“You know how to whistle, don’t you, Steve? You just put your lips together and blow.” To Have and Have Not, 1944

Yesterday I talked about Jerry’s widow Flo. I described how her daughter Mary Jane and her son in law Vern failed her and left her in a state of near poverty. The blog got a couple of questions that motivate a follow-up.

The first question was, ”What would a Money for Life Guide have done for Flo?” Knowing how to deal with money and knowing how to whistle do not come naturally and Flo wouldn’t have a great deal of time to learn.

Jerry died at age 63. He left Flo, age 62, with $250,000.00 in life insurance, almost $200,000.00 in IRA money, a $190,000.00 home that was paid for and $90,000.00 in savings and bank CDs.

A Money for Life Guide would have diversified Flo’s investments. S/he would have placed the life insurance proceeds and IRA money into a variety of secure, guaranteed income annuities. These would deliver initial cash flow of about $2,250.00 per month without using any principal. Flo’s income could increase if the underlying investments performed well, but would never decrease.

Flo also qualified for $1,800.00 per month in Social Security benefits. This benefit also has an inflation hedge built in. In other words, Flo would be debt free – remember that her home was paid for – and have an income of over $4,000.00 per month that she didn’t have to work for but that she wouldn’t outlive.

Flo’s Money for Life Guide would also move much of the $90,000.00 that was in the bank into a cash value life insurance policy over a period of four or five years. This creates a death benefit legacy for her daughter and for her possible grandchildren.

The cash values in her life insurance policies are still accessible by Flo if she needed them for any reason. In addition, the principal amount in her annuities, along with the equity in her home serve as Flo’s hedge against future medical and long term care expenses.

To summarize: Flo has set the four pillars of a successful personal economy. She is

  1. debt free,
  2. has an income she doesn’t have to work for and she won’t outlive,
  3. have money to deal with life’s surprises and
  4. leaves a legacy of wisdom and wealth for those she cares about

Finally, Flo continues to work part time at her passion but does not earn enough to reduce her social security. This money is being deposited into another cash value life insurance policy – another “bank” – that Flo can access if and when she ever needs it and add to her legacy if she doesn’t.

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SPECIAL OFFER! –> The paperback version of  Money for Life…in good times and bad – How to Thrive in the 21st Century will be released on May 1st, 2008. If you buy the e-book version before May 1st, you’ll also receive an autographed copy of the paperback when it is released. No special codes are needed. Make the purchase before April 30th. Shipping and handling charges will still apply. –> www.TheMoneyForLifeBook.com

“I’ll get you my pretty, and your little dog too.” The Wizard of Oz, 1939

A commercial that is currently running on TV explains how easy it is for you to move your money from wherever it is now into “the investments you need” and the coffers of the company running the ad. It’s their way of saying “I’ll get you my pretty…”

The problem with this ad and so many others like it is that most Americans don’t need investments. Most Americans NEED:

  • ~ to get out of debt
  • ~ to save money so they can turn it into income they don’t have to work for and that they can’t outlive
  • ~ to insure that they can pay the bills when the unexpected happens – and it always does
  • ~ to teach those they care about how to stay out of debt, how to avoid the BS of the Behemoths about “needing” investments, and how to be their own bankers

I once asked a group of small business owners what they would call a person who accomplished these four goals. I got several answers but the one that garnered the most attention – and laughs - was made by a woman that owned a drapery company: “I’d call that person” she said, “a figment of your imagination.”

She was and is wrong. Many Americans have discovered that being one’s own banker is a safe and sure way to achieve these goals – a way that is possible for everyone who chooses it. You can do this and Money for Life…in good times and bad gives you the road-map, the tools and the guidance to do it.

SPECIAL OFFER! –> The paperback version of  Money for Life…in good times and bad – How to Thrive in the 21st Century will be released on May 1st, 2008. Everyone who buys the e-book version before May 1st will also receive an autographed copy of the paperback when it is release. No special codes are needed. Don’t be an April fool; make the purchase before April 30th. Shipping and handling charges will still apply. –> www.TheMoneyForLifeBook.com

  • Here lies the body of William Jay
  • He died maintaining his right of way –
  • He was right, dead right as he sped along,
  • But he’s just as dead as if he were wrong. Boston Transcript, date unknown

Kate and Ernie followed all of the financial rules that the media and their advisors gave them; max out the 401(k)’s, keep a large mortgage on the house and invest the equity elsewhere, three to six months emergency money is enough, the “market” is reliable, buy term insurance. Then, life delivered a knock out blow. First Ernie lost his job to a plant relocation and a month later Kate got laid off after a merger. OK, they had 6 months of expenses saved up and their severance and 401(k)’s were there if they needed them.

After a couple of months of no work and no income Kate was diagnosed with teminal cancer. Over the next year most of the assets that the couple had acquired went to treatments that were not covered by their insurance. They cashed in the investments that they bought with the equity in their home, got behind on the mortgage, lost the cars, spent the emergency money, dipped into the 401(k)’s and ran the credit cards to the limit. Kate died at the age of 29 and Ernie was broke and filed bankruptcy at the age of 30 – the term insurance was the first thing they dropped to control their spending when they first got laid off.

Blindly following rules about money is just as foolish as following the “rules of the road” when doing so puts you at risk. What if Kate and Ernie had chosen to think through their decisions about money instead of just doing what conventional wisdom dictated. What if they focused their energy on building a foundation of money that was entirely under their control and that supported the Four Pillars that are the framework of every successful personal economy.

I can’t give all the details in a blog post, but in summary, if they had paid their mortgage down over the seven years that they had it and even reduced it with the few bonuses and gifts they received, they would have had access to almost three years of living expenses with an equity line of credit. If they had put some of the money that they were contributing to their 401(k)’s into cash value life insurance they would have had an additional two years of living expenses and, more importantly, when Kate was diagnosed with cancer the policy’s waiver of premium benefit would have taken over her payments; when she died Ernie would have recieve a large tax free death benefit and repaid all of the money he had borrowed and recovered most of what he liquidated.

Money for Life can change the story of your life…in good times and bad. See yesterdays post for a great offer and go to www.TheMoneyForLifeBook.com to take advantage.

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“Houston, we have a problem.” Apollo 13, 1995

Marion and John are faced with dire conditions;

  • ~ the stock market is in turmoil and their portfolio is losing value
  • ~ the housing market is roiling like a turbulent sea during a hurricane just when they are planning to move to a smaller place
  • ~ the dollar is depreciating and their income is not increasing – at least not as rapidly
  • ~ fuel prices are rising – the $15 fill-up of three years ago is now $45
  • ~ the cost of almost everything they buy that depends on fuel for manufacture and delivery is rising too – food, clothing, automobiles, electricity for lighting and air conditioning, and gas for heat, and more.

Those who have wealth great enough to make them celebrities can weather the financial storms that are raging just because they have so much. The pundits that pander to every fashionable financial fad can talk to no end about how their latest strategy will solve your problem, and perhaps that’s what some folks need. Those who follow the practices of Money for Life…in good times and bad are also secure during financial upheavals such as these.

But we Americans have a problem that is systemic. Our financial Apollo 13 has been hit by some economic debris that was engineered by Wall Street’s merchants of misinformation and their financial snake oil sales reps who chant the shibboleths they rely on to keep America dazed and confused. We can, of course, keep on keepin’ on, cobble together a solution to today’s problem, await the next disaster and continue to rely on a personal economy that is engineered by others for others.

The Apollo 13 crew and the NASA engineers had no choice and performed astonishingly well when the Apollo space vehicle was damaged. They also dealt with the issues surrounding the problem to assure it didn’t happen again. Wall Street won’t do that for you. Individuals do not have a NASA to look into the future on their behalf. While NASA is committed to the safety and success of its astronauts, Wall Street is committed to its own success and no other. No one on Wall Street is going to devise a solution for you.

At the cost of being boringly repetitive, if you manage just four aspects of your finances properly, you will be able to handle almost any money challenge the you face. The foundation of every successful personal economy is money that you control – money that is in your “banks” not Wall Street’s. That means the money cannot be in an investment that Wall Street wants you to buy; and remember, when you buy anything – they call it investing - someone else gets some of the money you spend. They are not paid in kind.

With your “banks” as a foundation, you have to pay attention to only four goals – I call them the Four Pillars of your personal economy:

  1. Freedom from debt-to-others
  2. Income you don’t have to work for and you can’t outlive
  3. Ready money to deal with the surprisingly unsurprising surprises life deals out every day
  4. A legacy of your wisdom and wealth to pay forward to those you care about

Wouldn’t you feel better if those four goals were in reach? They are and you can learn how to achieve them with the guidance found in Money for Life –> www.TheMoneyForLifeBook.com

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“They call me Mister Tibbs.” In the Heat of the Night, 1967

Jack and Theresa relied on the same financial advisor for over ten years. When Jack got a new job in a new city on the other side of the country that relationship became untenable so the couple went looking for a new advisor. After several interviews Jack and Teresa concluded that the advisors they met in their new city did not recognize or understand what their friend and advisor “back home” had taught them. In fact, every one of the advisors they interviewed told them that building their financial foundation using cash value whole life insurance was not just wrong but went against everything the advisor had been taught.

One advisor suggested that Jack and Theresa should replace their cash value policies with term insurance and invest the money they had accumulated in the stocks he recommended; ENRON, Qwest and MCI.

Another advisor wanted Jack and Theresa to exchange their whole life insurance policies for variable universal life insurance policies because she could illustrate greater future value with that type of insurance plan. She did not, of course, make it entirely clear that these policies had no guarantees and that they could lose all of their money with this approach.

A third advisor encouraged Jack and Theresa to refinance their home at 95% and “harvest” the equity from their home and the cash from their whole life insurance policies and put all of that money into a new kind of product called equity indexed life insurance. The premise was that the new product would earn more than the interest charged in the mortgage and the lost guarantees and dividends from their whole life contract. Again, there was no discussion of the fact that taking such action put their real property at greater risk and did not replace the guarantees that were present in their whole life policies.

When Police Chief Gillespie challenged Virgil Tibbs’ self image and deeply held beliefs, the detective defended himself and his beliefs with a simple emphatic statement. Every day we face the same kind of challenge to our common sense about how we handle our money. An onslaught of advertising and misinformation tells us that our conservative financial values are foolish or simplistic or contrary to the conventional wisdom – which is no wisdom at all.

There are many reasonable and sensible ways to handle your money. Universal life insurance, indexed life insurance, investments and home equity can be important pieces of the puzzle that is unique to your situation.

Any approach that suggests, however, that you can build wealth without establishing a foundation of money that you control, is misleading at best and illegal at worst. Suggesting that you can behave the same as people who have already accumulated great wealth, denies the reality that those who have great wealth behaved differently while accumulating their wealth than they do after they have it.

Every reasonable financial “plan” should aim at

  1. eliminating debt-to-others
  2. guaranteeing you a secure income
  3. making sure you have ready money to deal with the ordinary and the extraordinary events that make up your life, and
  4. creating a legacy of your wisdom and wealth.

Once these goals have been met you can consider the schemes of the merchants of misinformation and the financial snake oil sales reps who want your money in their pockets.

by Jeffrey Reeves MA, www.youBEthebank.com

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“What we’ve got here is a failure to communicate.” Cool Hand Luke, 1967

Reba is an attorney; a very brilliant, busy and successful attorney. Her practice keeps her busy 60 to 80 hours a week and her long term commitment to her favorite charity devours additional hours each month. Reba, single and childless herself, also finds time to volunteer as a tutor at the high school that is just around the corner from her home.

Busy executives, sales reps, attorneys, accountants, consultants and others in professional practices, including Reba, earn a great deal of money. They rely on the adviced and guidance of financial and investment professionals (and there is a great deal of difference between these two vocations) if for no other reason than the lack of time available to study how best to handle the money that flows into and through their lives. But, Reba, like many others in her position find the advice they are receiving is lacking in both effectiveness and wisdom.

Reba’s advisor presented himself as an investment professional with financial planning credentials. Credentials did not, however, convert into performance. The advisor’s suggestions were perfunctory and superficial; they had no apparent research behind them, other than the recommendation of the Behemoth for which he worked; they were presented hastily and Reba’s questions and concerns were treated with impatience – almost disdain. In addition, the results that the advisor’s recommendations produced were no better than Reba would have expected from a good savings program.  Add poor results to the impersonal and arrogant character of the advisor’s behavior, and it is understandable that Reba wants a change.

The “failure to communicate” lies with the advisor. Like the “boss” in Cool Hand Luke, the advisor’s idea of communicating is that his clients should listen to him and do as he says; no questions, comments or concerns are permitted to enter the conversation unless they support his position. “Yes, Boss.” is the only legitimate response. This problem arises frequently. Most advisors do not take an holistic approach to their profession. They rely on templates and formulas that the Behemoths they represent force feed them.

The only way you can guarantee yourself competent advice is to have your own financial house in order before engaging an advisor. That means you need to adopt tested and proven practices that are objective in form and subject to your wants and needs. Then, you can rely on these practices to manage and measure the money that flows through your life .

Money for Life provides a model based on building a solid money foundation – a “bank” – that supports the Four Pillars that are essential to any successful financial strategy. You owe it to yourself to consider this approach. Those who have done so have more money and greater peace of mind than those who put every penny at risk in an investment program designed by a Behemoth for the benefit of the Behemoth.

www.TheMoneyForLifeBook.com describes the problems we all face as we navigate the 21st century. Money for Life articulates a solution that allows you to have everything you need and anything you want without incurring debt or risking your money in schemes disguised as “your plan” but devised by and for the benefit of others. Your financial future will benefit immensely from the few dollars you invest to buy Money for Life and the few hours you’ll spend reading it.

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“Show me the money!” Jerry McGuire, 1996

Much of the advertising and promotion of financial products and services by the Behemoths focuses on non-money  issues: dreams, plans, transaction costs, tracking tools, advisor relationships – everything except money. The reality of your financial life, however, is affected by money, first and foremost. Stocks, bonds, mutual funds, real estate, and any other investments are not money; you can’t spend them and you can lose some or all of the money you tie up in them.

You might wonder why the Behemoths spend millions of dollars on advertising what they want and don’t focus their advertising and promotions on your money. Well, it’s because they want you to give your money to them. They want you to focus on what’s in their best interest not on what is in your best interest. That’s free enterprise and there is nothing wrong with it. Problems arise only when we, as individuals and families, fail to recognize that all those millions are spent to lift your money from your wallet and deposit it into the coffers of the Behemoths.

What if there was a way to beat that system? What if you could gain control of all of the money that flows through your life? There is. Over the next several posts I will be using famous movie quotes to highlight situations that Americans of all economic and social backgrounds experience and to give specific guidance to those who find themselves in those situations.

I’m not suggesting that you can’t succeed financially by investing. Many already have. What you’ll learn from these posts is that there is a way to invest that manages the risk inherent in giving your money over to the Behemoths. The aim of each of the scenarios we present is to demonstrate how you can keep control of more of your money and build a foundation and framework for your personal economy that will last…in good times and bad.

If your demand is “Show me the money!”, then www.TheMoneyForLifeBook.com satisfies your quest.

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If you plan to retire you’ll need money for life…in good times and bad. You’ll need to be free from debt, have an income you don’t have to work for and you cannot outlive, have ready cash to take care of the surprisingly unsurprising surprises that afflict us all and – for some – you’ll want to leave a legacy of your wisdom and wealth for those you care about.

I am not as eloquent or as learned as John Mauldin  who wrote the following. But my book Money for Life…in good times and bad shows you a strategy that lets you YouBeTheBank so you can set the Four Pillars, upon which every successful personal economy rests, on a solid foundation. John’s newsletter is lengthy but I encourage you to read it through, and pay special attention to the The Boomers Break the Deal segment.


Thoughts From The Frontline
John Mauldin’s Weekly E-Letter

Muddle Through and Your Long Term Returns
by John Mauldin
3/14/2008
Muddle Through and Your Long Term Returns

Muddle Through and Your Long Term Returns

Muddle Through Gets A Boost
Honey, I Vaporized My Customers
Consumer Spending is Going, Going…South
The Boomers Break the Deal

Today we drop back to take a look at the economy and its long term effect on our portfolio returns. I am in Orlando this week, speaking at the Newport Advisor Conference sponsored by the Newport Group. The attendees are primarily investment advisors focused on larger retirement accounts and pensions. This week’s letter is the gist of my speech I gave yesterday, as the entire speech would be way too long for a weekly letter. I want to thank the Newport Group for letting me do this, and thanks for the very kind way they have hosted me. Note: this week’s letter will print a little longer as there are a lot of graphs. And next week I will address the housing market, as was my intention this week.

Read the rest here –> http://www.investorsinsight.com/thoughts_va_print.aspx?EditionID=666

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Learn how to protect yourself and your lifestyle from the surprisingly unsurprising surprises of living in the 21st century –> www.TheMoneyForLifeBook.com

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In 1910 an amazing man named Wallace D. Wattles wrote an amazing little book – The Science of Getting Rich. The ideas in this brief tome have been resurrected and reinterpreted today in videos and books under the banner of The Secret.

The basic premise in both works is that there’s enough wealth in the world to allow everyone to fully participate, but most folks just don’t know how to go about it. Rereading the original text this morning it dawned on me that what we call The Debt Paradigm in Money for Life…in good times and bad is a 21st century perversion of Wattle’s and The Secret’s basic tenets.

The Debt Paradigm intones the mantra that you can have everything you need and anything you want as long as you have enough credit. This perversion substitutes “having” for “owning.” It traps you in a circular process of acquiring things that you do not own and paying someone else for the privilege of going broke. The Debt Paradigm denies the possibility that you can have what you need and want without credit. It denies you the possibility of getting rich.

Money for Life…in good times and bad is the antidote to this kind of non-productive and destructive thinking. You can have what you need and want and you can get rich. The Science of Getting Rich and The Secret describe the construct or the process that allows you to succeed financially. Money for Life…in good times and bad gives you practical, usable tools to help you realize those possibilities. Money for Life…in good times and bad isn’t a get rich quick scheme or a theoretical discussion of how to invest. Money for Life…in good times and bad guides your use of the money that flows through your life to make sure…

  • ~ You are free from debt and own what you own without credit strings attached
  • ~ You have income you don’t have to work for and you won’t outlive
  • ~ You have enough ready cash to deal with the ups and downs of life without having to pull out the credit card or dip into the retirement account or access the equity in your home
  • ~ You leave a legacy of your wisdom and wealth behind when you pass to the other side.

There is no other book exactly like it on any bookshelf in America today. You owe it to yourself to buy this book —> www.TheMoneyForLifeBook.com

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This post is for your edification and entertainment but it conveys an important message too. I have found over the years that songs, especially songs from musicals, often present us with unintended truths. This one - I hope you have the QuickTime plug-in to play it and you don’t just get to read the words – supports the premise that it is money and not investment that is the measure of wealth for most people.

Oprah, Warren, Donald and friends are a special breed. No matter what the motivational speakers would have you believe, you cannot replicate their wealth, unless of course you are one of the exceptionally rare individuals who have a particular talent for attracting money - one in a billion, I’d guess. You are more likely to be one of us; an abused spouse or child trying to overcome trauma; a parent with a Down Syndrome child that requires constant care and ongoing expense; a widow or widower whose spouse had little or no life insurance; an average Joe with just a high school education who had to support himself at the age of 18 and has struggled just to keep food on the table; a family of four with no particular problem but a schedule so busy and a budget so tight that there’s barely enough time and money for essentials; and on and on and on…

You can, however, learn how to use the money that flows into and through your life to build a solid foundation and framework that allows you to live comfortably and without financial stress. Learn how to save, spend and invest in the 21st century at www.TheMoneyForLifeBook.com

Enjoy the Monty Python Money Song. (And, accept my apologies if some of the other songs on this site – hosted by “Norm” from the TV show Cheers – are not quite as inspiring – read “offensive”)

http://mpnocheers.blogspot.com/search?q=money+song

  • Some people are called “money hungry.”

  • And others folks get really angry

  • When ”hungries” succeed

  • At feeding their greed

  • While their money stash is quite paltry. 

I’ve known and worked with individuals and families whose possesions could be counted without using more than four digits. I’ve know others for whom a seven digit calculator would not be adequate. There are great icons from history who owned little or nothing and never once felt impoverished: The Buddha wandered India with just the robe on his back and his begging bowl in hand; St. Francis of Assisi retreated to a cave and relied on the largess of his community to escape the religious order he founded as it began to amass its fortune; Ghandi, Mother Teresa, Martin Luther King - people the world recognizes for their accomplishments and not their possessions - had wealth that isn’t measured with money.

For the typical American in the 21st century, however, money is essential and being a little bit “money hungry” is seen by most as honorable or at least acceptable as long as individual greed does not infringe on the rights or needs of others.

The number you assign to “wealthy” is a moving target. For one family it might mean burning the mortgage on a modest home and having a steady income. For Oprah, Warren or Donald anything below a ten digit net worth might make them uneasy. What you thought was wealth twenty years ago may seem like petty cash today – or visa versa.

You can put a measure to wealth that is more objective. If you apply the Money for Life Model of the Four Pillars to your personal economy, you can establish a way to both measure and manage the money that flows through your life and build a foundation and framework that allows you define “wealthy” on your own terms.

Discover the secrets that contented people have known and practiced for millennia and that let YouBeTheBank –> www.TheMoneyForLifeBook.com

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This is the last week for the Financial Satisfaction Survey –> Click here to take the survey…

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The positive relationship between health and wealth is apparent. It’s difficult to acquire wealth when your health consumes your energy and your money.

The negative relationship between weight and health is equally apparent. Obesity creates unintended consequences that cost money…lots of money.

Now the health care industry is going to incorporate a mechanism in health insurance programs to track how health care providers deal with the obesity issue. (See the brief below.)  The obvious reason is that obesity leads to heart problems, diabetes, cancer and many other life threatening medical conditions. Each of these conditions is expensive to treat and puts a financial strain on the system, on the patient and the patients financial resources. In addition, many of these conditions are cronic and require home care or nursing home care at $6,000 per month and higher. You don’t need a calculator to figure out that writing a check for an extra $6,000 on the first day of each month for several years will stress the resources even of those who see themselves as wealthy.

Many estates that are built over a lifetime of work and worry are consumed by medical expenses in the last few months or years of life. Obesity can be a significant contributor to this erosion of health and wealth. You owe it to yourself to put a proper plan in place to address the probability that your wealth will be at risk even if you are in great health. Money for Life…in good times and bad shows you how to deal with this issue and with the other financial issues that present themselves throughout your life. It provides clear and effective strategies for accumulating and growing your wealth. It shows you how The Four Pillars can help you measure and manage your progress. You owe it to yourself –> www.TheMoneyForLifeBook.com

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National Underwriter L&H

NCQA Adds Obesity Indicators to HEDIS

The National Committee for Quality Assurance is using its latest set of health plan quality indicators to encourage plans to pay more attention to weight.

The NCQA, Washington, says the 2009 edition of the Healthcare Effectiveness Data and Information Set, a tool for comparing the quality of many health maintenance organization plans and some preferred provider organization plans, will include a measure indicating how often doctors check the body mass index of adult plan members.

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I gave a talk this morning at a Kiwanis Club that is very active with its youth group, K-Kids. The talk is entitled “How to Say ‘Yes.’ with Confidence when the Question Is ‘Can I Afford It?’” The aim of this talk is twofold;

  1. to make the audience aware of the basic premise of the Debt Paradigm (You can have everthing you need and anything you want as long as you have enough credit), and
  2. to – hopefully – change a few minds about that, and share some basic ideas about how to deal with the money that flows through their lives.

The most basic fallacy of the Debt Paradigm is this: when you purchase something with credit it’s like the snake eating its own tail,

  • ~ you are spending money you don’t have,
  • ~ enslaving yourself to a lender and, worse,
  • ~ you are paying interest on the money you have not yet earned, devaluing your future earnings and putting yourself at great peril.

Just a few years ago the people who offered this approach to lending hung out on street corners and in bars, were called “loan sharks,” used crow bars and ball bats to enforce the terms on their loans, and what they did was illegal in all 50 states. Today, it is common practice among banks and finance companies, Wall Street’s pirates and the local “payday loan” storefronts. It’s common practice because our not-so-smart congress rewrote the law to allow it, and because it’s profitable for the Behemoths who lobbied for such a law. It is not profitable for you; it is counter-profitable. Instead of ball bats there are bill collectors and bankruptcy.

Discover how to avoid the dungeon of debt that this approach to money creates in Money for Life…in good times and bad – www.TheMoneyForLifeBook.com - and, if you are  like some of the Kiwanis members who approached me after the talk who already practice this method, give a copy of this book to your children, grandchildren, friends and neighbors. You’ll be their hero just as the Kiwanis members are heroes to their K-Kids.

The Fouth Pillar of every successful financial structure is creating a legacy of your wealth and wisdom. The Kiwanis does this through their K-Kids program. How are you doing it? Try this www.TheMoneyForLifeBook.com

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The Financial Satisfaction Survey runs through the end of the month. Check it out – it takes just two minutes to complete – Click here to take the survey…

No topic is more divisive than National Health Insurance. Everyone wants it in some form or another but there is no consensus – even among the strongest supporters.

No risk is greater to Americans’ personal economies than the cost of health care, long term care and end of life care. Entire estates, which have taken a lifetime to create, can be decimated by these expenses in a matter of months or just a year or two – and often are. 78% of bankruptcies among seniors can be traced to these causes. But it’s not just seniors that are at risk; half of all bankruptcies and business failures result from a money drain created by medical disabilities or expenses.

This is a problem that needs a solution.

There are hundreds of competing lobbyists that invade Washington every hour of every day promoting one solution or another and 535 gullible legislators soaking up their bad ideas and good booze. There is, however, a simple (relatively speaking) free enterprise solution that has been available for decades but which doesn’t make any business richer or bureaucracy stronger – so it’s ignored.

In the most simplistic terms it would work like this.

  • ~ All individuals would be covered by individual health insurance, eliminating group insurance plans and employer involvement in individual choice. Employers could, voluntarily or by union agreement, continue to  subsidize individual employee premiums but would not choose the plans or options.
  • ~ Individual health plans would not provide preventative or wellness care under the risk management insurance plan. These non-risk based services would be available as optional benefits and would tend to reduce the cost of the insurance benefit but raise the overall cost.
  • ~ Insurance companies would be required to accept all applicants and to charge everyone in the same risk class the same rate. They could charge extra for risks that are related to individual choices like smoking, or obesity that is not caused by medical conditions.
  • ~ The government, preferably at the state level, would help the indigent, unemployed and those below certain income levels pay the cost of the insurance.
  • ~ Insurance companies would also contribute to a government regulated but privately owned and operated reinsurance fund that would compensate an insurance company that experienced claims above a certain level on a given individual – called stop loss coverage in the insurance business. This would correspond to FDIC, FNMA, and other non-governmental organizations that exist today and function in the free market.

Obviously this is an oversimplified discussion of a very complex problem  After 30+ years watching the health insurance industry and the federal and state governments wrestle unsuccessfully with this problem, however, it’s time for some new thinking…

  • ~ that keeps the government out of the management of this problem
  • ~ but allows government to play its legitimate role as a regulator
  • ~ and allows the free enterprise system to do what it does best – deliver services in a competitive market

Pass this on to your friends and your congress persons. Maybe it will start a discussion that will solve a large problem for each of us.

You can find where this fits in a personal economy on the Four Pillars page and get much more detail on how to manage this problem in the current environment in the Money for Life book.

www.TheMoneyForLifeBook.com

Please take the two minute Satisfaction Survey described on the page in the right column –>

There are a number of financial gurus and charlatans who espouse one strategy or another because – as they say – that’s what millionaires do.

Bunk! Not to one or a few, but to all.

First of all, being a millionaire isn’t all it’s cracked up to be. Let’s say you’re about to retire and you own a home worth $350,000.00 and it is paid for, you have $500,000.00 in 401(k) and IRA accounts, $100,000.00 in savings and investments and $50,000.00 in other assets; a million dollars. Sounds pretty good until you translate that into income and lifestyle.

Your home equity could be converted into income through a reverse mortgage. That would generate about $900.00 per month. Your retirement accounts could safely produce about $2,000.00 each month. Social Security would guarantee you another $1,200.00. That’s about $4,100.00 each month – before taxes. The savings would be preserved to take care of emergencies and the other assets are the items you use every day – furniture, jewelry, etc. and cannot easily be converted to either income or cash.

This seems OK. It isn’t. The average retired couple will spend over $200,000.00 out of their own pockets on medical expenses after retirement according to Fidelity Funds annual study (2007). In addition, statistically speaking, one of the two retirees will require long term care services at home and eventually in a nursing home at a current cost of over $75,000.00 per year and $350,000.00 over their post retirement years. You can imagine what these expenses do to income.

Secondly, what the gurus tell you is that you should do what millionaires do. Then they pull out charts and graphs and illustrations of financial products to demonstrate why. It’s a shell game.

What the shell gamers don’t tell you is that what millionaires do is NOT what made them millionaires. They are describing strategies that some of the wealthy use AFTER they have become wealthy. They are selling fantasies. You should not follow these practices to become a millionaire yourself. In fact, if you follow these paths you will be putting what you have accumulated at great risk and your chance of success is severely diminished. Wealth creation and risk management are two sides of the same coin – like “love and marriage…you can’t have one without the other.”

There is a better way. Read The Four Pillars page of this blog. You’ll discover a template that lets you manage and measure your true wealth. Read Money for Life and you’ll discover how to apply that template to your personal economy – you may ever discover that you can become a millionaire – the right way.

www.TheMoneyForLifeBook.com

Only in America?

Not really. The Superbowl is broadcast around the world and watched around the world. People who will never set foot on American soil will watch the game, the advertisements, the cheerleaders, the commentators and the general hullabaloo with the same degree of amazement as we. They will gaze upon the spectacle and believe it  indicates we are either a corrupt and amoral society or the bastion of hope for the world; with angst, anger or pride; with feelings of longing or feelings of disgust.

What they will all surmise from the amount of time, money and energy that goes into the event is this: Americans are willing to put their money on the table to acknowledge and respect their institutions – even – perhaps especially – those that are not managed and controlled by government.

  • ~ The World Series
  • ~ March Madness
  • ~ NBA, NHL and MLS playoffs
  • ~ During this and every election season Americans freely spend tens of millions of dollars to support their chosen candidates
  • ~ In America’s churches on Sundays, synagogues on Saturdays and mosques on Fridays
  • ~ When a tsunami strikes in the Pacific or an earthquake shakes the mountains of Afghanistan
  • ~ In every charity that Americans support every day of every year

If you are concerned about your personal economy take heart. America will see recessions and an occasional depression. The housing market will rise and fall like the tides, as will the stock market and every other market – that’s the nature of markets. Individuals and families will face good times and bad. Even the Americans who follow the wrong advice or choose the wrong financial path will end up OK just because this is America. Some few will thrive no matter what happens. I encourage you to visit www.TheMoneyForLifeBook.com and seriously consider buying

Money for Life…in good times and bad – How to Thrive in the 21st Century

so you can be one of those few.

Please take an extra two minutes and take the brief SATISFACTION SURVEY found on the page to the right –>

Wall Street wants your assets – all of them. They even want your liabilities – your mortgage, auto loans, margin accounts, etc. In fact, some Wall Street firms are reported to refer to you as a “Wallet” as opposed to a client.

There is a great fallacy in this thinking. Stocks and bonds are not money. Real estate is not money. Mutual funds are not money. This may seem obvious but the result of the “Asset Myth” is that assets do not necessarily – or even usually – translate into income to support your lifestyle. If you have millions of dollars you might be insulated from lifestyle loss but, if you are like most Americans, even a million or two “invested” is no guarantee of future income. In fact, people are more likely to have a lifestyle of choice when have secure income – regardles of their assets. You need income that does not desert you when you cannot work or you choose not to work. Assets – especially invested assets – are always at risk. (I have one client who came to me because their assets shrank from two million to eight hundred thousand in the aftermath of 9/11.) Borrowed money – especially when borrowed against home equity – imposes a burden on income. Even worse, equity borrowed to buy risky assets (regardless of what some guru or sales rep says) doubles your risk and increases the burden.

An article in yesterday’s Boston Globe sheds some interesting light on this subject. http://www.boston.com/business/personalfinance/articles/2008/01/31/for_most_of_us_the_future_doesnt_hinge_entirely_on_investments/

 www.TheMoneyForLifeBook.com expands the knowledge base of this approach to managing money and offers guidance that is available from only a few advisors in America. Take a few minutes and visit the site to learn what the book has to offer, You’ll never be sorry that you know more – or own more.

21st Century Financial Management Paradigm

As I look back at the 67 years that have passed me by, I realize that my interests in architecture and archaeology contribute to my profession as a financial teacher and guide.

The new financial management paradigm that I construct for my clients and those who seek my advice is based on the architectural analogy of laying a solid foundation, erecting supporting pillars, and building a financial structure.

To support this approach I refer to the wisdom found in ancient practices that are articulated in financial classics such as Benjamin Franklin’s The Way to Wealth and George Clason’s The Richest Man in Babylon. In addition, when I wrote the book Money for Life…in good times and bad – How to Thrive in the 21st Century I felt compelled to recount a brief history of the money paradigms that led American’s to the paradigm that enslaves us today and the model that frees us from that servitude.

Money for Life

Perhaps these analogies don’t apply to someone who relates more to the growth cycles of an agricultural economy or the volatility of the market economy. For this I apologize. Whatever your point of reference, however, Money for Life…How to Thrive in Good Times and Bad in the 21st Century is a valuable contribution to the financial literature of the early 21st century and is worthy of your time, attention and money.

Special Offer

You can order Money for Life…How to Thrive in Good Times and Bad

Order your copy today!

The pundits in the press, radio and TV are unable to come to any agreement about our financial future thru the end of 2008. A good number predict a recession. Another few predict significant growth in the equity markets. Some say the real estate market will rebound by mid-year while others tell us it won’t happen till sometime in 2009.

The presidential candidates use smoke and mirrors to try to convince us that they know what’s needed to assure a great 2008. They claim we are either dumb, oppressed, incompetent or fully capable; then they tell us that they know exactly what we need – regardless of the catagory we represent. The  congress – bless their stupid little hearts – and the president are going to give back some money they collected in 2007. Think about that one. I wonder if we’d be in the shape we’re in had the IRS not demanded it in the first place?

Here are Dr Agon Fly’s predictions:

  • * if you practice Money for Life…in good times and bad you will thrive in 2008 and have more money in your “banks” at the end of the year than you have when you start;
  • * if you make cash value life insurance the foundation of your financial future, you will have a future;
  • * if you rely on guarantees instead of “maybe, if everything goes just the way we’ve shown it,” you will be far ahead two, five, ten and twenty years from now;
  • * if you change your mind about money and discard the tenets of the current financial model, which is designed to make others wealthy at your expense, you will actually achieve wealth – and wisdom, too.

Wake up America! The pudits and politicians (especially the congress) both rely on popularity for their jobs. The truth is subject to scrutiny based on that alone. I live in a congressional district where the rep has never voted other than the party line and has risen in the ranks because of it. How dumb is that? The TV icons who gain popularity by regurgitating whatever is the latest greatest fantasy of the hottest “guru of whatever,” lead America down rabbit holes, and, when they emerge in the den of the fox the TV advisors lose nothing. They made their money giving bad advice – which they often don’t follow themselves – and now move on to the next “latest-greatest.”

Release of Money for Life…in good times and bad – How to Thrive in the 21st Century e-book is imminent. To order an advance copy and receive a FREE signed copy of the paperback when it is released late in the 1st quarter visit  www.TheMoneyForLifeBook.com

Yesterday I compared the financial planning process to a labyrinth. Later in the day I taught a class on financail planning for a group of seasoned financial advisors and presented them wth this same analogy. I suggested that they may not be advising their clients properly if they were not advocating the use of cash value life insurance – particularly dividend paying whole life insurance from a mutual company – as an essential component of the clients financial plan.

It was not a surprise when not even one of the advisors knew enough about this product class and this strategy to even present it as an alternative.  Remember, a labyrinth does not allow choices. It is a path to nowhere. That is great if you are on a spiritual journey and are traversing a labyrinth to achieve clamness and clarity of mind. It is entirely unproductive if you are mapping out your financial future. These advisors, like most of the advisors, who are informed and trained by companies that do not have dividend paying whole life in their portfolio, were only taught about other forms of life insurance – the types that their companies had for sale.

They were taught that combining term life insurance and investments – either as two separate products or combined in a single product such as universal life insurance - offered a better approach to financial planning. They were shown the entrance to the labyrinth and told to lead their clients on this path as if it were the secret to finding the holy grail.

In fact, when you enter a labyrinth there is only one path and one destination. You relinquish choice. You give your decisions over to a rigidly defined set of strategies and tactics that lead you to a predefined destination. The path offers no options. The rules of the labyrinth are that you must proceed to your desitination without evaluating either the path or the destination.

There’s another troubling aspect of the financial planning labyrinth. It is two dimensional. It is a flat outline, a mere diagram. The only way to invest it with depth is to enter it. When you enter this labyrinth you invest it with meaning. The problem is that the meaning assures the success of the designer of the labyrinth, not necessarily the success of those who traverse it.

The issue is not whether or not you should have a financial plan or engage a financial planner. You should. Your concern should be whether or not the planning process you are undertaking is a two dimensional labyrinth with a single path and a cookie cutter destination or a plan that is designed to help you create a foundation upon which you can erect the Four Pillars that are essential to EVERY successful financial plan but unique to every person:

  1. Freedom from debt-to-others
  2. Ready money to deal with life’s surprises
  3. Income you don’t have to work for and you cannot outlive
  4. A legacy of wealth and wisdom for those you care about

If you already have a financial plan or are considering one, measure it carefully against the Four Pillars. If it doesn’t measure up with guarantees that it will deliver the foundation and the Four Pillars you may want to ask your advisor why not – or find another advisor it the answer isn’t satisfactory.

To learn all of the secrets of Money for Life visit www.TheMoneyForLifeBook.com

www.YouBeTheBank.com

American’s who follow the practices of Money for Life…in good times and bad may have money in the markets. They may even be experiencing losses as the markets self-destruct. The equities they hold may lose value. They have no reason to panic, however, and they are able to maintain peace of mind about their money situation.

Money for Life taught them how to protect their wealth from the turmoil that is the market. Money for Life taught them to build a foundation for their personal economy and to erect The Four Pillars upon which every successful personal economy rests:

  1. Freedom from debt-to-others
  2. Ready money to deal with the ever present risks to wealth and well being – job loss, market crashes, accidents and sickness, children in trouble, divorce, con artists, dishonest business partners, and on and on and on…
  3. Income they don’t have to work for and they cannot outlive
  4. A legacy of wealth and wisdom for those they care about – family, religious and charitable causes, etc.

Americans who follow Money for Life practices have built their financial structure to withstand the earthquakes of the markets and the tsunamis of fear and panic that follow.

Americans who follow Money for Life practices will still have more money at the end of 2008 than they have today

  • because they are using cash value life insurance as the foundation and support for their Four Pillars;
  • because they are recovering both the principal and interest that others pay to retailers, credit card companies and banks;
  • because they are growing their dollars tax free;
  • because they never put foundation dollars at risk without the commitment to replace them;
  • because they have learned that being the bank is better than being the servant of the banking system.

Discover what American’s who follow Money for Life practices know that most Americans (including most financial planners and advisors) don’t know…

Place your advance order: Money for Life…in good times and bad – How to Thrive in the 21st Century www.TheMoneyForLifeBook.com The e-book will be released by the end of January 2008 and you too can have a Great 2008!

Dr_Agon_Fly@YouBeTheBank.com

Predictions by Jon Markman, contributing editor to MSN Money…

“For investors, the new year will be defined by a titanic struggle between governments’ efforts to flood the world’s faltering financial system with cash and banks’ efforts to hoard it all for themselves.

Commercial banks are stashing instead of using the cash infusions because leveraged mortgage bets gone bad are shrinking their capital bases faster than central banks and foreign investors can refill them.

So what are the prospects for investors in this unhealthy environment? Here are the surprises that I see lying ahead:

1. Bank bankruptcy

Every financial crisis of the past 200 years has resulted in the bankruptcy, merging and closing of many banks. Sometimes even very large ones. This crisis will be no exception. Bankruptcy is an efficient means of clearing deadwood out of the forest, where it is purposelessly hogging resources, so that newer, stronger competitors can thrive.”

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Jon Markman has been making predictions for some time. This one is pretty easy. If you read the rest of his 10 “gloomy” prognostications you’ll discover that banks and banking figure into most of them. America has lost sight of the essential truth that the Financial Founding Fathers relied on to assure the success of the fledgling economy of the United States in the late 1700′s and early 1800′s: the bank is the servant and you are the master. That relationship only works if you have money under your control.

Think about it. What bank that is  properly managed is willing to lend money to folks that don’t have any money to start with? It is the failure of banks to follow this prime rule that has led to the crisis that Jon Markman refers to. This failure will lead to a further tightening of credit requirements and only those who follow the practices outlined in Money for Life…in good times and bad will qualify for even the most basic credit opportunities – and they will be the ones with the least need. Politicians and pundits will not be able to solve this problem. It’s going to take a lot of individual Americans and their families to forsake the Debt Paradigm and build a solid foundation of money that they control to solve the problem.

Where are you in this equation? If you are not currently following a practice that lets YouBeTheBank – it’s time.

www.YouBeTheBank.com is not a sales site. It is designed to inform and educate. So also is the Money for Life book. Discover what it’s all about and how to get your copy at www.TheMoneyForLifeBook.com

Also read Why Be Your Own Bank…Revisited –>

Books and articles abound about the Greatest Generation (1910 – 1924), the Baby Boomers (1946 – 1964), Gen-X and Gen-Y.

But…what about my generation (1924 – 1945)? Why do the pundits and politicians ignore us? Why are most Americans totally unaware of our existence?

It’s our own fault. We failed to defend and pass on the values that our parents inherited from as far back as the founding of America. We were so busy rebuilding an economy that was decimated by the Great Depression and put into a wartime state by WWII that we lost sight of the turmoil that the entitlement thinking and the quick-buck-investment mentality that followed us was wreaking on America’s economic stability.

Our inattention has allowed America to flounder its way to a measure of success unseen in the history of the world. This success is, however, also the foundation of our failure. Our economic house is built on sand. Baby Boomers and their progeny deny or are unaware of the Four Pillars of every financially successful and secure family and person

  1. Instead of Freedom from Debt-to-others they embrace debt as passionately as they would a lover during a first encounter – mortgages, lines of credit, credit cards, auto loans, furniture, appliances and home improvements financed “same-as-cash” (not)
  2. In lieu of keeping three to five years of ready cash and maintaining high levels of equity in their homes, they hold tight to the shibboleth that six months of money reserves is enough to weather the storms they’ll encounter during a 90 to 100+ year lifespan and that home equity should be sucked into “investments”
  3. Rather than building a financial structure that delivers guaranteed income in good times and bad during their 30 or more years of after-work life, they expect the government, an employer, a union or (often unrealistic) investment returns to assure them security and peace of mind
  4. Perhaps most damning, many Boomers and Beyonds care not whether they leave a legacy to their heirs. Many of them received a legacy of money themselves but, having neither received nor embraced a legacy of understanding, knowledge and wisdom, they simply have nothing to give.

It’s time for the Forgotten Generation to step forward and reclaim its destiny as the protectors of the American values that were passed on to it but which will pass out of existence if the Forgotten Generation does not act to restore them and pass on the legacy of wisdom that it received from its forebears. It’s also time for the Boomers and Beyonds to discard the falsehoods and foolishness that can lead us to America’s ruin. Its time for them to put renewed faith in the financial founding fathers who wrote, spoke and lived the Four Pillars.

www.EUREKONOMICS.com